LinkMarkt.eu vs. Marktplaats – Which platform is better for your sales in 2025?
Introduction
If you want to sell online, you have more options today than ever before. Two popular platforms are Marktplaats (especially in the Netherlands) and LinkMarkt.eu (for the European market). But which platform is the better choice for sellers in 2025?
1. reach and target group
- Marktplaats: Strong focus on the Dutch market, high profile in the Netherlands.
- LinkMarkt.eu: European orientation, ideal for sellers who also want to reach customers in Germany, Austria, Poland and other countries.
2. costs and fees
- Marktplaats: Many categories are fee-based or require paid options for higher visibility.
- LinkMarkt.eu: First ad free of charge, favorable premium options for top positions and longer terms.
3. functions for sellers
- Marktplaats: Classic ad platform without deeper store integration.
- LinkMarkt.eu: Combination of advertising market and marketplace with store function, product categories, payment options and international visibility.
4. user-friendliness
- Marktplaats: Simple advertising, but only limited languages and functions.
- LinkMarkt.eu: Multilingual interface, intuitive input mask, social media sharing directly from the ad.
5. conclusion
For sellers who focus on the Netherlands, Marktplaats remains a strong choice.
However, those who want to reach a broader European market and value additional store functions will find LinkMarkt.eu a future-oriented alternative – especially for 2025.